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Partner Marketing Manager
2 maanden geleden
Build the capability to run partner marketing activities across businesses in health systems.
Design the process (WoW) that should be followed across regions to fulfil marketing activation needs for our partners.
Provide trainings to the partners to ensure they maximize the value of marketing tools, the partner portal and other marketing resources.
Design Framework and governance for co-marketing investments, monitor the co-marketing efforts and ensure visibility of performance to business and other relevant stakeholders (e.g. for Partner Performance Reviews).
Develop, roll-out, and maintain a partner finder tool.
Support the marketing activation teams in developing and executing lead generation programs that help partners identify and target potential customers, as well as with the partner loyalty program.
Supporting the partner sales in the region with marketing of the global partner loyalty program.
Standardize and share best practices for partner marketing across the professional partner and marketing community, including partner engagement plans and partner communication plans.
KPIs
increase the business per existing partner.
ability to attract new partners.
differentiate different levels/tiers of partner model.
differentiate the Philips partnership model vs competitive models.
You are a part of
You will be part of the Center of Excellence (CoE) – Marketing Excellence Team in which you will report into the Engagement Lead. The CoE has a global remit, supporting Businesses and Regions across the globe to accelerate our marketing capabilities as a company. You will be joining a diverse and international team eager to make an impact for our customers and patients.
To succeed in this role, you’ll need a customer-first attitude and the following:
At least 5 years of experience in partner marketing, channel marketing, or a related role in Health Systems.
Strong operational and execution focus, driven by partner intimacy
Proven track record of developing and executing successful partner marketing strategies and campaigns.
Excellent communication and interpersonal skills, with the ability to build and maintain strong relationships with multiple stakeholders.
Strong project management skills, with the ability to manage multiple projects simultaneously and meet deadlines.
Proficiency in marketing automation platforms, CRM systems, and other relevant marketing tools.
Analytical mindset with the ability to interpret data and make data-driven decisions.
Creative thinker with a strong attention to detail.
Ability to work independently and as part of a team in a fast-paced, dynamic environment.
Ability to interact with sales and business marketing organization.
Bringing people with various expertise together and aligning them around common goals; leverages the power of Philips independent from organizational structures and reports.
Ability to build and nurture effective relationships within the matrix by developing strong cooperation with peers within the market, cross business, and cross function.
Results oriented: take personal accountability to deliver results.
About Philips
We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help the lives of others.
Learn more about our business.
Discover our rich and exciting history.
Learn more about our purpose.
If you’re interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips. Learn more about our commitment to diversity and inclusion here.
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