Head of Performance Marketing

5 maanden geleden

Amsterdam, Nederland Creative Fabrica Voltijd

We're Creative Fabrica, a fast scaling tech start-up from Amsterdam.

**Our mission**:
Enable creativity by giving access to everything related to the creative process: inspiration, learning, creating and sharing. The 'Creative Inspiration Flywheel'

This creates a self-sustaining community that lives within the Creative Fabrica ecosystem.

**About the platform**:
We launched in 2016 as a marketplace for fonts with a subscription service. In the last 8 years we have been through tremendous growth, and we're just getting started

We have scaled to **40 million+ monthly page views**, over **20 million listed products** and **20000+ active designers**.

Our focus is to create a platform for designers that enables them to offer exceptional high-quality content. We make their products searchable in unique ways. This allows our customers to speed up their workflow, allowing them to focus on what they love most: Creating.

As Head of Performance Marketing, you will play a pivotal role in **shaping and executing the company's performance marketing strategy.** You will drive customer acquisition, retention, and revenue growth through innovative marketing initiatives and a deep understanding of our target audience. This is a broad role, with **360 ownership performance channels**. In this position, you will be a key member of Creative Fabrica's **senior management.**

The initial focus will be on **Demand Generation** through the hiring and structuration of a high-performing, ROI-driven team to manage our core acquisition channels. You will also be instrumental in building the long-term performance strategy for Creative Fabrica.

A strategic thinker with a bias for action, you know how to balance long-term thinking with rolling up your sleeves and making things happen. You believe in marketing strategies that can be measured.

**Responsibilities**:

- Recruit and lead a high-performing team, fostering a culture of excellence and results-orientation.
- Define target customer segments and create marketing strategies to reach them.
- Lead efforts to acquire new subscribers through various marketing channels (with a focus on the performance channels).
- Establish key performance indicators, and regularly measure and analyze marketing performance.
- Support the launch of Creative Fabrica's new products.
- Work closely with the executive team to develop the long-term performance strategy for Creative Fabrica.

**Your Profile**:

- **7+ years experience**:A solid track record in operational marketing across various positions, including 5+ years managing teams.
- **Experience with B2C subscription business**:Having** **successfully driven customer acquisition and retention in a B2C subscription-based business.
- **Budget Management**:Experience in owning and allocating marketing budgets efficiently, optimizing ROI on marketing spend.
- **Marketing Analytics**: Strong understanding of data analytics, attribution, and channel measurement.
- **Tools**:Proficiency with Google Analytics, Amplitude, and marketing automation platforms.

**You have**:

- **Leadership**:The ability to attract and retain top talents, the ability to lead by example.
- **Strategic thinking**:You think long-term in everything you do.
- **Communication**:Excellent communication skills. You are an expert in influencing across the board, from teams to senior leadership.
- **Adaptability**:You can adapt to a change in priorities and enjoy experimentation. You are flexible.****:

- **Positive Attitude**: Maintaining a positive and enthusiastic attitude, contributing to the overall team morale.

**Let us take care of you**:

- **Competitive Compensation**: We believe that hard work, skills, and ambition should be fairly compensated.
- **Top-Notch Tools and Gear**: You'll be equipped with everything you need: a top-of-the-line laptop, the latest collaboration tools, and stylish accessories to match.
- **Awesome Office**: Based in a beautiful office in the center, working here means delicious lunches cooked by our very own chefs, plus access to our own CF library to keep the learning going.
- **And a great team**: We work hard and have fun together. On Fridays, we kick off the weekend together at the local bar, but there's more; we regularly organize events and company trips, creating opportunities to bond and build meaningful connections.

**Is this you?**:
Get in touch We'd love to speak to you.

Creative Fabrica is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

  • Head of Performance Marketing

    4 weken geleden

    Amsterdam, Noord-Holland, Nederland Creative Fabrica Voltijd

    About the Role:We are seeking a highly skilled Head of Performance Marketing to join our team at Creative Fabrica. As a key member of our executive team, you will be responsible for leading our performance marketing efforts and driving business growth through data-driven strategies.Key Responsibilities:Develop and execute performance marketing strategies to...

  • Head of Performance Marketing

    3 weken geleden

    Amsterdam, Nederland Travix Voltijd

    Do you love to drive business growth via Performance Marketing channels for one of the leading global online travel agencies? Do you have solid all round Performance Marketing experience and are you passionate about managing a team of specialists? Does your heart start beating faster from acquiring new qualitative leads, unlocking sustainable growth and...

  • Head of Performance Marketing

    5 maanden geleden

    Amsterdam, Nederland Creative Fabrica Voltijd

    Responsibilities: Recruit and lead a high-performing team, fostering a culture of excellence and results-orientation.  Define target customer segments and create marketing strategies to reach them. Lead efforts to acquire new subscribers through various marketing channels (with a focus on the performance channels). Establish key performance...

  • Head of Marketing Strategy

    4 weken geleden

    Amsterdam, Noord-Holland, Nederland Creative Fabrica Voltijd

    **About the Role**We are seeking a seasoned Marketing Director to lead our performance marketing efforts and drive business growth.As Head of Marketing Strategy, you will be responsible for developing and executing our marketing strategy, focusing on customer acquisition and retention.Key Responsibilities:Develop and execute marketing strategies to reach...

  • Head of Performance Marketing

    6 maanden geleden

    Amsterdam, Nederland Just Eat Takeaway.com Voltijd

    About this role:As our Head of Performance Marketing - Southern Europe & Australia/New Zealand, you’ll play a vital role in the Performance Marketing team. Leading a multidisciplinary team of Performance Marketing Leaders - you’ll be responsible for delivering strategies to grow Performance Marketing orders and new customer acquisitions across all...

  • Head of Performance Marketing Leadership

    3 weken geleden

    Amsterdam, Noord-Holland, Nederland Creative Fabrica Voltijd

    Key Responsibilities:• Recruit, lead, and manage a high-performing team, fostering a culture of excellence and results-orientation.• Define target customer segments and create marketing strategies to effectively reach them.• Spearhead efforts to acquire new subscribers through various marketing channels, with a focus on performance-driven channels.•...

  • Head of Dtc, Europe

    6 maanden geleden

    Amsterdam, Nederland Glanbia Performance Nutrition Voltijd

    Head of DTC - Europe Are you excited to work in a fast paced, dynamic environment? Do you have the skills and passion to build brand awareness, engagement, and conversion? Are you ready for a role that allows you to be strategic and innovative, and where you can see your impact every single day? Are you passionate about shaping the future of Digital at the...

  • Head of Sales

    6 maanden geleden

    Amsterdam, Nederland BioLizard Voltijd

    **Job description **Head of Sales & Marketing** **Who are we?** BioLizard is an innovative leader in the field of bioinformatics, data analytics and AI, renowned for its commitment to excellence, focus on collaboration, and forward-thinking ethos. We are seeking a Head of Sales & Marketing who embodies our values and can serve as an ambassador for our brand...

  • Head of Sales

    6 maanden geleden

    Amsterdam, Nederland BioLizard Voltijd

    **Job description **Head of Sales & Marketing** **Who are we?** BioLizard is an innovative leader in the field of bioinformatics, data analytics and AI, renowned for its commitment to excellence, focus on collaboration, and forward-thinking ethos. We are seeking a Head of Sales & Marketing who embodies our values and can serve as an ambassador for our brand...

  • Head of Digital Product

    2 maanden geleden

    Amsterdam, Nederland Imperial Brands Voltijd

    **The Role** This role reports directly to the Global Head of Digital and is expected to run the Digital Product department which consists of 4 core product domains: Top of Funnel, Bottom of Funnel, Account & Omni-channel, Consumer & Loyalty product teams that are responsible to deliver on strategic ambitions and aligned roadmaps. Addition this role also is...

  • Performance Marketing Director

    5 dagen geleden

    Amsterdam, Noord-Holland, Nederland Creative Fabrica Voltijd

    Job Overview:">Head of Performance Marketing is a key leadership role that oversees the development and execution of performance marketing strategies to drive customer acquisition and retention for Creative Fabrica. This position reports directly to the executive team and works closely with cross-functional teams to achieve business...

  • Head of Marketing Strategy

    1 maand geleden

    Amsterdam, Noord-Holland, Nederland Ancient Gaming Voltijd

    About the RoleWe are seeking a highly skilled and experienced Head of Marketing to join our team at Ancient Gaming. As a key member of our leadership team, you will be responsible for developing and executing our brand and marketing strategies to drive growth and success in the gaming industry.Key ResponsibilitiesBrand Strategy: Establish and evolve the...

  • Performance Marketing Lead

    6 maanden geleden

    Amsterdam, Nederland Ring of Security B.V. Voltijd

    Are you a results-driven senior marketer with a passion for managing paid digital channels campaigns? We're looking for a Performance Marketing Lead / Manager to join our team and take the reins of our paid media advertising.The Ring Media & Investment team sits at the heart of the Ring International Marketing function. Within the team we are proud to hold a...

  • Regional Manager of Performance Marketing

    2 maanden geleden

    Amsterdam, Nederland Takeaway Voltijd

    Ready for a ChallengeThen Just Eat Takeaway.com might be the place for you. We’re a leading global online food delivery platform, and our vision is to empower everyday convenience. Whether it’s a Friday-night feast, a post-gym poke bowl, or grabbing some groceries, our tech platform connects tens of millions of customers with hundreds of thousands of...

  • Head of Marketing Europa

    6 maanden geleden

    Amsterdam, Nederland Blink Charging Voltijd

    Blink Charging is een geïntegreerde wereldwijde fabrikant, eigenaar, installateur en uitbater van oplaadoplossingen voor elektrische voertuigen. **Head of Marketing Europe**: **_Are you ready to lead the charge in revolutionizing the marketing landscape for Blink Charging across Europe? We're on the hunt for a visionary and organized Head of Marketing...

  • Head of Marketing

    2 maanden geleden

    Amsterdam, Nederland Decent Voltijd

    Head of Marketing | Innovatief vergelijkingsplatform | Amsterdam In een wereld waar economische schommelingen en stijgende kosten de norm zijn geworden, is de noodzaak voor consumenten om hun financiën efficiënt te beheren actueler dan ooit. Daarnaast groeit de markt nog steeds jaarlijks omdat jongere generaties digitaler worden en zijn. Overstappen.nl...

  • Head of Marketing

    2 maanden geleden

    Amsterdam Westpoort, Nederland Summum B.V. Voltijd

    **Functieomschrijving**: Als Head of Marketing bij Summum speel je een cruciale rol in het vormgeven van onze merkidentiteit en het verhogen van customer engagement. Je bent verantwoordelijk voor het ontwikkelen en uitvoeren van uitgebreide marketingstrategieën om de merkbekendheid te vergroten, leads te genereren en de verkoop te stimuleren (B2B en...

  • Global Jw Head of Customer Marketing

    3 maanden geleden

    Amsterdam, Nederland Diageo Voltijd

    Job Description: Context/Scope We have a bold F32 ambition to become a Contemporary Luxury Icon, targeting $8b NSV and 80% GM.- We are beating the competition. We are winning market share for the fourth consecutive year (GPS). In 2023, Johnnie Walker created more value in international spirits than any other brand (IWSR).- We are premiumising the brand....

  • Head of Product Marketing Strategy

    3 weken geleden

    Amsterdam, Noord-Holland, Nederland Betty Blocks Voltijd

    About the RoleThe Head of Product Marketing will be responsible for leading the Product Marketing function at Betty Blocks, driving revenue growth initiatives in line with the commercial strategy. This role will empower the regional commercial & marketing teams to execute go-to-markets playbooks and campaigns effectively promoting our products, driving...

  • Rise to the Challenge as Head of Marketing

    4 weken geleden

    Amsterdam, Noord-Holland, Nederland Ancient Gaming Voltijd

    Head of Marketing Job DescriptionAncient Gaming is a leading innovator in the iGaming software industry, and we're looking for a talented Head of Marketing to join our team. As a key member of our leadership team, you'll play a crucial role in driving our marketing strategy and helping us achieve our ambitious growth goals.Job SummaryWe're seeking a highly...