Digital Marketing Strategist

5 dagen geleden

Amsterdam, Noord-Holland, Nederland Ring of Security B.V. Voltijd
About the Role

We are seeking a highly skilled Digital Marketing Strategist to lead our paid advertising efforts and drive business growth. As a key member of our marketing team, you will be responsible for developing and executing comprehensive digital channel roadmaps aligned with our overall marketing objectives.

Key Responsibilities
  • Develop and Implement Digital Channel Roadmaps: Take a leadership role in creating and executing digital channel roadmaps that drive business growth and achieve our marketing objectives.
  • Partner with Cross-Functional Teams: Collaborate with global teams across Amazon to align digital marketing strategies and drive compelling results at scale.
  • Drive Cross-Channel Approach: Oversee the integration of paid social, paid search, and display advertising into a cohesive, cross-channel approach that drives business growth.
  • Optimize Digital Media Operations: Analyze and optimize our digital media operations to drive improved performance and efficiency.
  • Provide Guidance and Mentorship: Provide guidance, mentorship, and foster a collaborative and innovative work environment for a direct team member.
  • Ensure Achievement of Key Performance Indicators: Ensure achievement of key performance indicators (KPIs) and strategic objectives are met.
Requirements
  • Experience in Professional Marketing: Proven experience in professional marketing, with a focus on digital marketing.
  • Experience with Data and Metrics: Experience using data and metrics to drive improvements and inform marketing decisions.
  • Experience with Excel and Tableau: Experience with Excel and Tableau, including data manipulation, macros, charts, and pivot tables.
  • Experience with Cross-Functional Marketing Programs: Experience building, executing, and scaling cross-functional marketing programs.
  • Experience Communicating Results to Senior Leadership: Experience communicating results to senior leadership and driving business growth.
Preferred Qualifications
  • Experience with Integrated Marketing Lead Generation Campaigns: Experience creating and executing integrated marketing lead generation campaigns using tactics such as live or virtual events, webinars, email, lead nurture programs, and CRM/sales insights.
  • Experience with Salesforce and Tableau: Experience with Salesforce and Tableau, including data manipulation, macros, charts, and pivot tables.

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