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Conversion Optimization Specialist

2 maanden geleden


Amsterdam, Noord-Holland, Nederland dé VakantieDiscounter Voltijd
About the Role

We are seeking a highly skilled Conversion Specialist to join our team at dé VakantieDiscounter. As a key member of our Product department, you will play a crucial role in driving our growth plans and ambition.

Key Responsibilities
  • Measure, analyze, and optimize the customer journey on our website, collaborating with Product Owners, UX Designers, Developers, and Data Analysts.
  • Maintain our tracking framework, creating implementation plans to track functionality with Google Analytics, ensuring we measure what matters.
  • Further automate experimentation capabilities, aiming for product development teams to execute A/B tests autonomously.
  • Provide actionable insights through qualitative and quantitative research, understanding customer behavior and monitoring ongoing results.
  • Work strategically with our Product Owner to identify valuable improvements and translate insights into hypotheses, crafting experiments in collaboration with Product Owners and UX Designers.
  • Document and share findings with stakeholders, advocating a strong agile mindset within the team and wider organization.
Requirements
  • 5+ years of related work experience.
  • Related degree preferred but not required.
  • Experience with Web Analytics, Product Analytics, Conversion Rate Optimization, and Usability principles.
  • Experience with tools and languages such as Google Analytics, Google Tag Manager, VWO, Optimizely, SQL, and Google BigQuery.
  • Knowledge of statistics.
  • Knowledge of basic HTML, CSS, and JavaScript.
  • Knowledge of agile and scrum methodologies.
  • A self-starter with a commercial and data-driven mindset.
What We Offer

We offer a competitive salary and travel allowance, as well as discounts on our holidays and extensive travel- and cancellation insurance. We prioritize personal development, providing time for online courses, conferences, and events. Our hybrid work environment offers freedom and responsibilities, with a relaxed and inspiring atmosphere.

We are looking for a motivated and skilled Conversion Specialist to join our team. If you are passionate about data-driven decision making and have a commercial mindset, we encourage you to apply.