Product Marketing Strategist

19 uur geleden

Rotterdam, Zuid-Holland, Nederland DEPT Voltijd
Unlock Your Potential as a Product Marketing Expert

We are seeking a seasoned Product Marketing Strategist to drive innovative product marketing and go-to-market strategies for our financial services programs.

This is an exceptional opportunity to become an integral part of our global product marketing team, collaborating closely with cross-functional teams to develop and execute cutting-edge product marketing initiatives.

The ideal candidate will possess 5+ years of experience in product marketing, with a strong track record of developing product and go-to-market strategies at financial services companies or in payments within e-commerce companies.

Key Responsibilities:

  • Develop and synthesize market, customer, and competitive insights to inform product roadmaps and value proposition narratives.
  • Create customer feedback loops during the product and marketing development process to refine product narratives and value propositions.
  • Manage go-to-market strategies and planning for product launches, ensuring execution and impact measurement through channel experts.
  • Track customer engagement and product adoption of new features by partnering with channel experts across in-product content, marketing, PR communications, customer service, in-market teams, and sales channels.
  • Identify internal product market fit tracking metrics; synthesize customer feedback to provide signal amidst the noise across the product life cycle: development, launch, and optimization / expansion.

Requirements:

  • 5+ years of experience in product marketing, with at least 3 years leading company-wide initiatives.
  • Strong track record of developing product and go-to-market strategies at financial services companies or in payments within e-commerce companies.
  • Proven ability to drive innovation, execute projects with excellence, and succeed working collaboratively with cross-functional teams.
  • Excellent communication skills, fluency in English and German language.

What We Offer:

  • A competitive salary of $120,000 - $180,000 per year, commensurate with experience.
  • The flexibility to work remotely or from one of our offices, with a generous budget for travel and professional development.
  • A comprehensive benefits package, including health insurance, retirement plan, and paid time off.
  • The opportunity to work on high-impact projects, collaborate with a talented team, and contribute to the growth and success of our organization.
  • Ongoing training and development opportunities to enhance your skills and advance your career.

About Us:

DEPT is a pioneer at heart, always looking forward and thinking about what we can create tomorrow that doesn't exist today. We're a new model of agency, born digital, with a deep skillset in tech and marketing. Our culture is big enough to cope and small enough to care, providing the best tools, global opportunities, and benefits to help you thrive while investing in your growth, your team, and giving you autonomy to solve our clients' problems, no matter where you are in the world.

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