Global Content Strategist

4 weken geleden

Rotterdam, Zuid-Holland, Nederland Karo Healthcare Voltijd

Karo Healthcare is at an exciting stage in its journey, aiming to provide several healthcare products to support consumers with their everyday health. With our seven product categories: skin health, intimate health, digestive health, foot health, wellness, pain, cough and cold, and specialty products such as Rx pharma care. Across these categories, we own a range of differentiated brands in both prescription drugs (Rx) and consumer products (OTC). Our headquarters is in Stockholm, Sweden, with offices also in the UK, Germany, Belgium, Denmark, Norway, Finland, and Italy.

We are currently looking for a passionate Global Creative Content Manager for our Intimate & Digestive Health Squad, including the brands Multi-Gyn, Pevaryl Intimate, Multi-Mam, and Proct.

Key Responsibilities
  • The Creative Content Manager will be responsible for creating 360-degree content for our Intimate & Digestive health brands across social media, website landing pages, blog content, email marketing, e-com, and all other digital channels, as well as copy for product packaging, and ensuring rollout to markets.
  • Identifying new ideas for content and creative campaigns considering SEO and Google Analytics.
  • Collaborating with the Squad lead, markets, design team, creative studio, and agencies to ensure one brand identity across all creative and content elements.
  • Delivering high-quality, engaging content on a regular basis and creatively inspiring team members within the Intimate & Digestive Health Squad and across Karo.
  • Working with local market teams to share content through various channels, ensuring a strong web presence.

Requirements

  • Bachelor's or Master's degree in Digital Marketing, Communications, or a relevant field.
  • Excellent communication and writing skills in English.
  • At least 5 years of experience in digital content & content marketing, preferably in an agency environment.
  • Excellent communication skills with the ability to collaborate effectively with multiple stakeholders.
  • Proven experience with bringing concepts live into visual executions, video marketing, content copywriting for SEO for social media, websites, blogs, and product packaging.
  • Experience with campaigns to drive e-commerce sales and interpreting KPIs like ROAS, CPA, CR, CTR.
  • Essential experience and knowledge of best practice with tools like Facebook Business Manager, Google Analytics, Google Search Console.
  • Experience of delivering assets to multiple markets - ideally with the Nordics, Germany, and Italy.
  • Native English speaker - any additional language is a plus.
  • Passionate about Healthcare - any experience in the Healthcare industry is a plus.

Benefits

  • Opportunity to create, grow, and encourage.
  • Apart from a competitive salary pack, there are lots of growth opportunities to meet your personal ambitions.
  • Flexible schedule and life-work balance.
  • Responsibility for exciting and challenging projects that have a direct, visible impact on our customers and the industry.
  • Very positive work environment in a young, international, and motivated team.
  • Start-up spirit while being a part of the large international organization with strong values.

Karo Healthcare has a Diverse & Inclusive environment. We are looking for qualified candidates irrespective of gender, gender identity, sexual orientation, ethnicity, race, religion, national origin, disability, or age.

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