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Strategic Marketing Director
2 maanden geleden
About the Role
We are seeking a highly experienced Strategic Marketing Director to lead our Health & Nutrition business unit. As a key member of our executive team, you will be responsible for developing and executing a comprehensive marketing strategy to drive growth, profitability, and customer loyalty.
Key Responsibilities
- Develop and implement a marketing strategy in collaboration with the EVP Health & Nutrition and other senior leaders.
- Drive market intelligence and identify trends and opportunities in the Health & Nutrition market.
- Develop and manage processes to identify, strengthen, and communicate the Health & Nutrition value proposition.
- Lead marketing dashboard development and monitoring to track growth and performance.
- Oversee all MarCom activities, including campaigns, brand awareness, and external media coverage.
- Build strong relationships with internal and external stakeholders to achieve strategic targets.
- Ensure a high level of employee engagement and inclusivity within the department.
About You
We are looking for a highly senior strategic marketing professional with a strong track record in B2B marketing, particularly in the medical, pharmaceutical, nutraceutical, and nutritional ingredients industry. You should have a deep understanding of marketing strategy, market intelligence, and value proposition development.
About Corbion
Corbion is a global leader in lactic acid and its derivatives, and a leading supplier of emulsifiers, functional enzyme blends, minerals, vitamins, and algae ingredients. We use our unique expertise in fermentation and other processes to deliver sustainable solutions for the preservation of food and food production, health, and our planet.