CT Field Marketing Manager
4 weken geleden
Job Title
CT Field Marketing Manager
Job Description
Your challenge:
At Philips, our purpose has never been more relevant. We're looking for a passionate and strategic CT Field Marketing Manager to boost our presence in the European Region health tech sector.
You'll be the bridge between our innovative products and regional teams, designing and executing impactful marketing strategies tailored to business clients, including healthcare facilities and medical device distributors.
Your role:
- Monitor market trends and competitor activities to refine strategies and maximize engagement.
- Collaborate closely with the sales and product teams to align marketing efforts with business goals and client needs.
- Use market intelligence to identify areas to focus sales activities, potential disruption, and opportunities to increase impact in the field.
- Design and execute tactical marketing initiatives like campaigns, promotions, and activation leveraging data-based insights.
- Enable the sales team to be effective with sales assets, messaging, targeting, and engagement.
- Measure performance and impact with data and analytics.
You're the right fit if:
- Bachelor's degree or equivalent work experience.
- > 5 yrs related experience in Field Marketing or adjacent fields.
- Ability to synthesize market and customer feedback and existing and new products into targeted campaigns, promotions, and marketing strategies.
- Excellent communication skills with a talent for building strong professional relationships and ability to influence colleagues.
About Philips
We're a health technology company built around the belief that every human matters. We won't stop until everybody everywhere has access to the quality healthcare that we all deserve.
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