CT Field Marketing Manager
15 uur geleden
We are seeking a highly skilled and strategic CT Field Marketing Manager to join our team in the European Region. As a key member of our marketing team, you will be responsible for designing and executing impactful marketing strategies to drive visibility, customer engagement, and commercial success for our health tech business.
Your Key Responsibilities:- Monitor market trends and competitor activities to refine strategies and maximize engagement.
- Collaborate closely with sales and product teams to align marketing efforts with business goals and client needs.
- Use market intelligence to identify areas to focus sales activities, potential disruption, and opportunities to increase impact in the field.
- Design and execute tactical marketing initiatives like campaigns, promotions, and activation leveraging data-based insights.
- Enable the sales team to be effective with sales assets, messaging, targeting, and engagement.
- Measure performance and impact with data and analytics.
- Bachelor's degree or equivalent work experience.
- > 5 yrs related experience in Field Marketing or adjacent fields.
- Ability to synthesize market and customer feedback and existing and new products into targeted campaigns, promotions, and marketing strategies.
- Excellent communication skills with a talent for building strong professional relationships and ability to influence colleagues.
- Ability to lead an organization in the development and implementation of region-specific Go-to-Market strategies.
We are a health technology company dedicated to improving people's lives through innovative solutions. Our purpose is to make a meaningful difference in the lives of 3 billion people every year by 2030. We believe that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve.
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