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Senior Digital Marketing Manager EMEA
1 maand geleden
Senior Digital Marketing Manager EMEA
Do you want to be a frontline marketing partner to help grow our business?
Can you excel in leading campaigns and thrive in a dynamic team?
About our Team
Our Regional Marketing team partners closely with our sales team as partners for growth. Our primary focus is to drive business growth by deeply understanding, representing and meeting the evolving needs of our research customers. We do this by designing and executing strategic regional initiatives for our customers with support from global marketing experts and internal stakeholders. We bring the Elsevier brand to life through storytelling as a local expert, and develop a data & results driven culture.
About the Role
As the senior Digital Marketing Manager, you develop and implement measurable, scalable digital campaigns, including paid media, SEO, organic social and email. You use your expertise to lead regional and multi-territory campaigns. Collaborating with regional marketing managers, you manage the entire campaign process—from ideation to execution, measurement, and insights. You ensure smooth customer engagement through inbound and outbound programs.
Responsibilities
- Designing and executing regional marketing campaigns by leveraging product and market insights, including defining objectives, target audiences, messaging, channels, and timelines.
- Strategizing and implementing across the regional digital ecosystem, including organic social media, paid media, and web channels.
- Driving regional campaigns to accelerate the marketing funnel, generating MQLs and influencing the pipeline
- Supporting regional marketing managers by creating digital assets for campaign launches.
- Analyzing and optimizing user journeys for better campaign performance, and presenting reports with insights and recommendations for improvements.
- Collaborating with regional and global teams to ensure campaign alignment across different territories.
Requirements
- Bring proven experience and expertise in campaign management and digital marketing.
- Own ROI-positive campaigns successfully, managing multiple campaigns simultaneously.
- Lead ABM campaigns, digital content creation, and social media platform management.
- Utilize digital marketing tools and content management systems with solid analytical skills for optimizing campaigns.
- Excel in understanding content marketing strategies.
- Execute regional campaigns effectively and communicate well as a project manager.
- Deliver projects on time and collaborate effectively within a team environment.
Work in a way that works for you
We promote a healthy work/life balance across the organisation. We offer an appealing working prospect for our people. With numerous wellbeing initiatives, shared parental leave, study assistance and sabbaticals, we will help you meet your immediate responsibilities and your long-term goals.
- Working flexible hours - flexing the times when you work in the day to help you fit everything in and work when you are the most productive
Working for you
We know that your wellbeing and happiness are key to a long and successful career, as this role is global, benefits may vary according to your location. These are some of the benefits we are delighted to offer:
· Health care plans and benefits
· Modern Family Benefits, including maternity, paternity, adoption and surrogacy
· Life assurance and accident policies
· Comprehensive pension and retirement plans
· Access to learning and development resources
· Your recruiter will advise you on the benefits package for your location
About the Business
A global leader in information and analytics, we help researchers and healthcare professionals advance science and improve health outcomes for the benefit of society. Building on our publishing heritage, we combine quality information and vast data sets with analytics to support visionary science and research, health education and interactive learning, as well as exceptional healthcare and clinical practice. At Elsevier, your work contributes to the world's grand challenges and a more sustainable future. We harness innovative technologies to support science and healthcare to partner for a better world.
Elsevier is an equal opportunity employer: qualified applicants are considered for and treated during employment without regard to race, color, creed, religion, sex, national origin, citizenship status, disability status, protected veteran status, age, marital status, sexual orientation, gender identity, genetic information, or any other characteristic protected by law. We are committed to providing a fair and accessible hiring process. If you have a disability or other need that requires accommodation or adjustment, please let us know by completing our Applicant Request Support Form: , or please contact
Please read our Candidate Privacy Policy ) .
RELX is a global provider of information and analytics for professional and business customers across industries.
We help scientists make new discoveries, lawyers win cases, doctors save lives and insurance companies offer customers lower prices. We save taxpayers and consumers money by preventing fraud and help executives forge commercial relationships with their clients.
In short, we enable our customers to make better decisions, get better results and be more productive.
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