CRM Loyalty Lead

5 maanden geleden

Amsterdam, Nederland Travix Voltijd

**Job Purpose**

The CRM/ Loyalty Lead plays a pivotal role in the development of a new loyalty program for a leading global online travel agency. Are you passionate about building strong relationships with customers and driving loyalty through innovative programs? Do you thrive on developing strategies that keep customers coming back for more? If so, this opportunity is for you

As the CRM/ Loyalty Lead, you'll be instrumental in developing and implementing a new loyalty program aimed at enhancing customer retention and engagement across markets.

Key goals:

- Set-up, Develop and Execute a comprehensive loyalty program aligned with business objectives and customer needs, which makes our customers come back for more.
- Collaborate with cross-functional teams to define program features and benefits
- Design and implement targeted campaigns and initiatives to drive loyalty and returning customers, and minimize Churn
- Establish and track key KPIs to monitor and optimize effectiveness and spend

**Key Responsibilities**
- Lead the development of a new global loyalty program
- Kick start initiatives to already start improving retention and decreasing churn rate across global markets
- Analyze the customer base to develop a clear view per brand/ affiliate: where are the customers; how loyal are they; what triggers them for upsell/ to buy again
- Keep track of CRM key performance indicators as retention and churn rate
- Work closely with the Brand, Performance, Product and Data team as well the local marketing managers to develop initiatives born out of consumer, market and/ or channel performance insights
- Guide the CRM Content Lead with content strategies aligned with target audience preferences and brand positioning.
- Leverage CRM data and insights to personalize customer experiences and communications.
- Monitor program performance and conduct regular analysis to identify areas for optimization and improvement.
- Work with the customer at heart, develop attractive content and personalized experiences based on consumer insights
- Stay informed about industry trends and best practices in loyalty program management.

**What you bring to the table**
- Bachelor's degree in CRM Marketing or related discipline
- A minimum of 10 years' experience in a similar role in CRM & Loyalty, preferably in travel/air industry, FMCG or scale-up
- Proven track record of developing and launching successful loyalty programs.
- Creative mindset with a customer-centric approach.
- Data-driven mentality and analytical skills are a must
- Strong stakeholder skills: you're a connector, build bridges and can clearly present conclusions based on data
- Excellent verbal and written communication skills in English and Dutch

**What you can expect from us**
- Enjoy the flexibility and life balance of hybrid work, where each team aligns on their minimum number of days in office to foster collaboration and meet the team's needs.
- Possibility to work up to 3 months from abroad (depending on your job function)
- 30,5 days of paid leave, so plenty of time to enjoy your travels
- Flat hierarchy where your voice can be heard, welcomed and appreciated at all levels in the organization - where people can thrive, be creative and ultimately build their own legacy within the company.
- A diverse and multicultural working environment. Our global team has over 50 different nationalities, and we embrace everyone's authenticity.
- A company-sponsored volunteer day, dedicated to giving back to our community and making a positive impact together
- We have proven to grow people internally and we offer many internal development courses to keep on learning and growing.
- Amazing benefits, such as covered travel costs, ClassPass subscription/membership and a bike plan.
- Discover our Bijlmer Arena office in Amsterdam, surrounded by the city's second-largest shopping area, a vibrant cultural scene, diverse lunch options, and just one easy connection away from Amsterdam Central Station. Office amenities include car parking, secure bike storage, a pool table and more.
- Free fruit, healthy snacks, team drinks and company events.

**About Travix**

**Make your career at Travix**

To accelerate this momentum, we're looking to grow our team. If you share the same values as we do, you are just as passionate and ready to build your own legacy, then there is plenty of room here at Travix.

**Ready to start your own Travix journey?**

Think you have what it takes? Then, we would love to hear from you.

  • Head of CRM

    5 maanden geleden

    Amsterdam, Nederland Samsung Electronics Voltijd

    Position Summary Role and Responsibilities Your role In this role, you will be responsible for the overarching strategy and performance of all CRM and loyalty initiatives. This includes oversight of strategy development, execution, analysis, budget management, and continuous improvement. You will ensure the optimum use of resources and strategies within...

  • CRM Loyalty Lead

    5 maanden geleden

    Amsterdam, Nederland Travix Voltijd

    Job Purpose The CRM/ Loyalty Lead plays a pivotal role in the development of a new loyalty program for a leading global online travel agency. Are you passionate about building strong relationships with customers and driving loyalty through innovative programs? Do you thrive on developing strategies that keep customers coming back for more? If so, this...

  • CRM Loyalty Program Manager

    1 maand geleden

    Amsterdam, Noord-Holland, Nederland Travix Voltijd

    Job PurposeThe CRM/Loyalty Lead plays a pivotal role in the development of a new loyalty program for a leading global online travel agency. Are you passionate about building strong relationships with customers and driving loyalty through innovative programs? Do you thrive on developing strategies that keep customers coming back for more? If so, this...

  • CRM Lead

    5 maanden geleden

    Amsterdam, Nederland ZEEKR EU Voltijd

    **The Company** We are ZEEKR, built on a decade of European experience. We are a premium electric vehicle and technology solutions brand from Geely Holding Group, one of world’s largest privately held automotive companies. Our goal and vision is to accelerate the shift to fully electrified mobility. We are committed to driving the future of transportation...

  • Loyalty Program Strategist

    3 weken geleden

    Amsterdam, Noord-Holland, Nederland Vandebron Voltijd

    About the RoleWe are seeking a highly motivated and experienced Loyalty Program Manager to join our Strategy & Business Development team at Vandebron. As a key member of our team, you will be responsible for developing and implementing a loyalty program that drives customer engagement and retention, while also contributing to our mission of 100% renewable...

  • Loyalty Program Strategist

    3 weken geleden

    Amsterdam, Noord-Holland, Nederland Vandebron Voltijd

    About the RoleWe are seeking a highly motivated and experienced Loyalty Program Manager to join our Strategy & Business Development team at Vandebron. As a key member of our team, you will be responsible for developing and implementing a loyalty program that drives customer engagement and retention, while also contributing to our mission of 100% renewable...

  • Loyalty Program Strategist

    4 weken geleden

    Amsterdam, Noord-Holland, Nederland Vandebron Voltijd

    About the RoleWe are seeking a highly skilled Loyalty Program Manager to join our Strategy & Business Development team at Vandebron. As a key member of our team, you will be responsible for developing and implementing a loyalty program that drives customer engagement and retention.Key ResponsibilitiesConceptualize and develop a loyalty program that aligns...

  • Loyalty Program Manager

    1 maand geleden

    Amsterdam, Noord-Holland, Nederland Vandebron Voltijd

    Join Vandebron's Mission to Shape a Sustainable FutureAs a key member of our Strategy & Business Development team, you will play a crucial role in driving Vandebron's sustainable growth strategy and community partnerships. Your primary focus will be on successfully leading and converting new business strategies and collaborations in the world of leading...

  • Sustainable Loyalty Program Strategist

    1 week geleden

    Amsterdam, Noord-Holland, Nederland Vandebron Voltijd

    About the RoleVandebron is transforming the energy landscape, and we're looking for a talented individual to join our Strategy & Business Development team as a Loyalty Program Manager. In this role, you will be responsible for developing and implementing a loyalty program that drives customer engagement and retention.Key ResponsibilitiesConceptualize and...

  • CRM Marketeer

    1 maand geleden

    Amsterdam, Nederland Yacht Voltijd

    Als CRM Marketeer / Loyalty Marketeer heb jij dé rol waarin marketing en IT samenkomen. Je zorgt voor mooie klantinteracties en bouwt waardevolle relaties op. Dit betekent dat je nieuwe datakoppelingen en processen met developers opzet, customer journeys uitwerkt, bestaande campagnes optimaliseert en inzichten uit data haalt. Wat ga je doen ...

  • Sustainable Loyalty Program Strategist

    1 week geleden

    Amsterdam, Noord-Holland, Nederland Vandebron Voltijd

    About the RoleVandebron is seeking a talented Loyalty Program Manager to join our Strategy & Business Development team. As a key member of our team, you will be responsible for developing and implementing a loyalty program that drives customer engagement and retention.Key ResponsibilitiesConceptualize and develop a loyalty program that aligns with...

  • Loyalty Program Manager

    2 maanden geleden

    Amsterdam, Nederland Vandebron Voltijd

    As Loyalty Program Manager you will craft a Loyalty Program that not only creates extremely loyal customers but also attracts new customers._ **Who we are** At Vandebron, we're transforming the energy landscape, steering away from the conventional to champion sustainability. Born in 2014, our journey began with Chapter 1, disrupting the market with a...

  • Customer Loyalty Program Manager

    4 weken geleden

    Amsterdam, Noord-Holland, Nederland Travix Voltijd

    Job Overview The Customer Relationship Management (CRM) and Loyalty Program Manager is essential in shaping a cutting-edge loyalty initiative for a prominent international online travel agency. Are you enthusiastic about fostering customer relationships and enhancing loyalty through creative programs? Do you excel in crafting strategies that encourage...

  • Loyalty Program Manager

    2 maanden geleden

    Amsterdam, Nederland Vandebron Voltijd

    As Loyalty Program Manager you will craft a Loyalty Program that not only creates extremely loyal customers but also attracts new customers.Who we are At Vandebron, we're transforming the energy landscape, steering away from the conventional to champion sustainability. Born in 2014, our journey began with Chapter 1, disrupting the market with a transparent...

  • Loyalty Program Strategist

    1 maand geleden

    Amsterdam, Noord-Holland, Nederland Vandebron Voltijd

    About the RoleWe're seeking a highly skilled Loyalty Program Manager to join our Strategy & Business Development team at Vandebron. As a key member of our team, you will be responsible for developing and implementing a loyalty program that drives customer engagement and retention.Key ResponsibilitiesConceptualize and develop a loyalty program that aligns...

  • Loyalty Program Strategist

    2 weken geleden

    Amsterdam, Noord-Holland, Nederland Vandebron Voltijd

    About the RoleWe are seeking a highly motivated and experienced Loyalty Program Manager to join our Strategy & Business Development team at Vandebron. As a key member of our team, you will be responsible for developing and implementing a loyalty program that drives customer engagement and retention.Key ResponsibilitiesConceptualize and develop a loyalty...

  • Head of CRM

    1 maand geleden

    Amsterdam Centrum, Nederland Tibber Voltijd

    W_e are Tibber, the energy company that wants you to use less energy. Whaaat? That’s right. We’ll get back to that. Yes, we are by definition an energy company, but we’re more techy than most. How and why you might ask. Well, a third of our employees are actually working on developing products and solutions that can help you use energy in a smarter way...

  • Loyalty Program Strategist

    2 weken geleden

    Amsterdam, Noord-Holland, Nederland Vandebron Voltijd

    About the RoleWe're seeking a talented Loyalty Program Manager to join our Strategy & Business Development team at Vandebron. As a key member of our team, you will be responsible for crafting a loyalty program that not only creates extremely loyal customers but also attracts new customers.Your ImpactThe Strategy & Business Development team is responsible for...

  • Sustainable Loyalty Program Strategist

    7 dagen geleden

    Amsterdam, Noord-Holland, Nederland Vandebron Voltijd

    About the RoleVandebron is seeking a skilled Loyalty Program Manager to craft a loyalty program that not only creates extremely loyal customers but also attracts new customers.Key ResponsibilitiesConceptualize the program: drive strategic development and innovation of the Vandebron loyalty programme and broader ecosystem to achieve brand and consumer...

  • Senior CRM Manager

    2 maanden geleden

    Amsterdam, Noord-Holland, Nederland Just Eat Takeaway Voltijd

    About this role:Key Responsibilities:Develop and optimize targeted marketing campaigns to drive customer engagement and loyalty.Lead the analysis of customer data to inform marketing strategies and improve customer lifetime value.Collaborate with cross-functional teams to design and execute campaigns that meet business objectives.Stay up-to-date with...