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CRM Manager
2 maanden geleden
As a CRM Manager at L'Oréal, you will be responsible for developing and executing local CRM strategies for the Luxury division brands, with a focus on our DC Brands. Your primary goal will be to drive consumer data acquisition and enrichment, execute and optimize emailing campaigns and lifecycle journeys, and analyze CRM KPI's, campaigns, and touchpoints to understand the effectiveness of our efforts.
Your Responsibilities- STRATEGIZE: Create and lead local CRM strategies for the Luxury division brands, with a focus on our DC Brands.
- GROW: Drive consumer data acquisition and enrichment.
- ACTIVATE: Execute and optimize emailing campaigns and lifecycle journeys.
- ANALYZE: Analyze CRM KPI's, campaigns, and touchpoints to understand the effectiveness of our efforts.
- INNOVATE: Lead the transformation of first-party data activation in the cookieless world, together with marketing and digital experts across L'Oréal.
- UPSKILL: Educate the business with CRM insights and reports.
You are analytical, strong, but pragmatic when the situation requires. As a person, you are determined to make a great impact by taking initiatives and sharing your ideas. It is essential to feel comfortable collaborating with different stakeholders and to know how to convince them if necessary. Furthermore, you are open-minded and supportive towards new initiatives.
What We OfferWhen you start at L'Oréal, you will get a great deal of responsibility from day one. To develop, we offer an introduction program and an individual training program. Training can be local or at the global headquarters in Paris. An enriching experience where you will meet international peers.
We offer an inspiring work environment with ambitious colleagues, a healthy career perspective with good development and career opportunities, a competitive salary adjusted on an annual basis in case of good performance, good secondary employment conditions, and nice extras such as various sporting company activities.
DiversityL'Oréal would like their personnel to represent the diversity of the Benelux society. We welcome everyone regardless of origin, gender, age, sexual orientation, philosophical or political conviction, disability, etc.
A diversified workforce in every function and on all levels strengthens our creativity and our understanding of consumers and enables us to develop and market products that are relevant.
