Consumer Experience Strategy Lead
7 dagen geleden
Position Overview
Key Responsibilities:
We are excited to present a pivotal opportunity for a Consumer Experience (CX) Category Manager at Kraft Heinz. This role is situated within our International Growth R&D framework and is designed for a dynamic individual ready to contribute to our mission. Reporting directly to the CX Director, you will collaborate with a high-performing team dedicated to elevating consumer engagement.
The primary objective of the CX Category Manager is to spearhead initiatives that enhance consumer focus throughout the organization.
About Kraft Heinz
Our ambition is to be the premier food company, fostering a better world as part of our GLOBAL VISION. With revenues exceeding $29 billion, Kraft Heinz stands as the 3rd largest food and beverage entity in North America and the 5th globally. This is an opportune moment to join our organization and contribute to meaningful growth. We seek exceptional talent to help us achieve excellence in our brands, practices, and workforce.
Our Work Culture
Exceptional individuals are the foundation of our bold aspirations. At Kraft Heinz, extraordinary outcomes are the hallmark of our efforts. We are not suited for everyone, but we thrive with those who are ambitious, results-oriented, and diligent in transforming concepts into reality. We are in search of individuals who are not only proficient but also eager to advance their skills. We offer a career path that encourages continuous growth and learning.
Essential Duties:
Oversee the overall management of CX projects, ensuring impactful outcomes and facilitating the execution of our Category CX strategy. Design and implement comprehensive research strategies that encompass the product and packaging consumer experience, utilizing all available Sensory & CX methodologies. Collaborate with R&D category teams to ensure research findings translate into actionable insights. Manage key projects including product renovation, innovation development, and performance assessment. Provide specialized knowledge to support assigned categories and contribute to the formulation of overarching project goals. Engage with local teams to ensure growth initiatives align with market demands. Champion the adoption of CX best practices across Platforms, leading training sessions for R&D, marketing, sales, and production personnel. Mentor and guide Sensory support staff and junior team members. Collaborate closely with Culinary and Consumer Insights teams. Develop and implement innovative methodologies to adapt to evolving business requirements.Qualifications for Success:
A Master's degree in Food Science, Physical Science, Social Science, or Market Research is preferred; a PhD in Sensory Science is a plus. Proven experience as a CX leader with a solid background in sensory and consumer experience within the consumer, FMCG, or retail sectors, ideally with food category expertise. Comprehensive knowledge of Sensory and Consumer testing methodologies, including descriptive analysis, discrimination testing, consumer research, and data interpretation. Strong storytelling abilities for effective data presentation and influence on business decisions. In-depth understanding of category-specific methodologies and serving protocols. Proficiency in Microsoft Office and familiarity with statistical analysis. Excellent interpersonal skills, capable of working collaboratively across functions. Strong analytical and problem-solving skills with attention to detail. Ability to distill complex data into clear, actionable insights.What We Offer:
A forward-thinking employer committed to your success; A rapid career advancement path that few companies can rival; Competitive compensation and a robust bonus structure; Opportunities for innovative ideas to be implemented;We look forward to your contributions
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