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Consumer Experience Strategy Lead

2 maanden geleden


Nijmegen, Gelderland, Nederland The Kraft Heinz Company Voltijd

Position Overview

Key Responsibilities:

An exciting opportunity awaits for a Consumer Experience (CX) Category Manager to drive impactful change within The Kraft Heinz Company. This role is embedded within the International Growth R&D framework and focuses on enhancing consumer engagement strategies. Reporting directly to the CX Director, you will collaborate with a dynamic team dedicated to achieving excellence.

The primary responsibility of the CX Category Manager is to champion consumer-centric initiatives throughout the organization.

About The Kraft Heinz Company

Our vision is to be the BEST food company, fostering a BETTER world. With over $29 billion in revenue, Kraft Heinz stands as the 3rd largest food and beverage company in North America and the 5th largest globally. This is an ideal moment to contribute to our mission and help shape the future of food. We seek the best talent to drive our success – exceptional brands, innovative practices, and, most importantly, outstanding individuals.

Our Work Culture

Great People are essential to realizing Big Dreams. Extraordinary outcomes characterize our work. Kraft Heinz is not for everyone, but it is exceptional for those who are ambitious, results-oriented, and dedicated to transforming ideas into reality. We are in search of individuals who strive for continuous improvement in their professional journey. We offer a career path filled with opportunities for growth and learning.

Essential Responsibilities:

  • Oversee the comprehensive management of CX projects, ensuring significant outcomes and facilitating the execution of our Category CX strategy.
  • Design and implement thorough research plans that encompass the consumer experience across products and packaging, utilizing all available Sensory & CX methodologies.
  • Collaborate with R&D category teams to translate research findings into actionable insights and strategies.
  • Manage key projects such as product renovations, innovation development, and performance assessments.
  • Provide specialized knowledge to support assigned categories and contribute to the formulation of overarching project goals.
  • Engage with local teams to ensure that growth initiatives align with market demands.
  • Promote the adoption of CX best practices across platforms, leading training sessions for R&D, marketing, sales, and production teams to ensure uniformity in practices.
  • Mentor and guide Sensory support staff and junior team members.
  • Collaborate closely with Culinary and Consumer Insights teams.
  • Develop and apply innovative methodologies to adapt to evolving business requirements.

Qualifications for Success:

  • Advanced degree (MSc or PhD) in Food Science, Physical Science, Social Science, or Market Research preferred.
  • Proven track record as a CX leader with experience in sensory and consumer experience within the consumer goods, retail, or food sectors.
  • Comprehensive understanding of sensory and consumer testing methodologies, including descriptive analysis, discrimination testing, and data interpretation.
  • Strong storytelling abilities for effective data presentation and influencing business decisions.
  • In-depth knowledge of category-specific methodologies and serving protocols.
  • Proficiency in Microsoft Office and familiarity with statistical analysis.
  • Excellent interpersonal skills, with the ability to communicate clearly and work collaboratively across functions.
  • Strong analytical and problem-solving capabilities, with meticulous attention to detail.
  • Proven ability to simplify complex data into actionable insights.

What We Offer:

  • A forward-thinking employer committed to your professional development.
  • A rapid career advancement trajectory that few companies can match.
  • Competitive compensation and a robust bonus structure.
  • Fixed-term employment contract.
  • Reimbursement for travel expenses.
  • An environment that encourages innovative ideas and initiatives.

We look forward to your contributions.